The Ascendum Design Team was asked to bring cognitive testing to mobile devices. The catch was, the interactions had to pass behavioral psychology testing to ensure there was no bias created through the design process. Oh and for fun, we were asked to make the assessments fun, highly interactive, and timed. What an ask...
We spent a great deal of time with the behavioral psychologists understanding the Do’s and Don’ts on how cognitive testing was performed via a web browser. We designed concepts and then went into deep-dive review sessions to further learn the specific details of cognitive testing. After a couple more design revision cycles, we were well on our way to an approved UI experience!
A world’s first on mobile devices: mobile cognitive testing. CEB was thrilled with the final product, so much so, that they advertised the product at Times Square, New York.
White-Label Branded Visual Design
The final design system allowed for efficient customization of the product for their client’s brand guidelines.
Vetted User Experience
The complete user experience was required to pass a grueling behavioral psychological review to ensure there was consistent testing results between desktop web and native app.
Consistency
With over 14 different question types, Ascendum needed to design each with a unique interaction that exceeded the industry standard in coolness.
Final Delivery
We delivered future-proof design files, presentation ready mockups, design system, and app icons ahead of the project scheduled completion date.